Bronze Report
Crucial Business Intelligence$29
Company Overview & Executive Summary
- Business Model Analysis: Understand what they sell, who they sell to, and how they make money
- Company Background: Founding date, headquarters, team size estimates, and corporate structure
- Target Market: Identify their ideal customer profile and market segments
- Value Proposition: How they position themselves and what makes them unique
- Executive Summary: High-level overview with key takeaways and competitive threats
Complete Pricing Breakdown
- All Pricing Tiers: Every plan, package, and pricing level they offer
- Feature Comparison: What's included at each price point
- Promotional Offers: Current discounts, free trials, and special pricing
- Payment Options: Monthly vs annual pricing, payment methods accepted
- Pricing Strategy Analysis: How they structure their offers to maximize conversions
Social Media Presence
- Platform Overview: Active social media channels and follower counts
- Posting Frequency: How often they post and engage with audiences
- Content Strategy: What types of content perform best for them
- Engagement Metrics: Likes, shares, comments, and interaction rates
Complete Site URL Inventory
- All Public URLs: Every page indexed on their domain
- Site Structure: How they organize their website architecture
- Key Landing Pages: Most important pages for conversions and traffic
- Content Inventory: Blog posts, resource pages, and content hubs
SEO Page Title Metadata
- Title Tag Strategy: How they optimize page titles for search engines
- Keyword Targeting: Primary keywords used in title tags
- Brand Positioning: How they incorporate branding in SEO titles
- Optimization Patterns: Title tag formulas and structures they use
Silver Report
Everything in Bronze + Advanced Intelligence$49
Includes all Bronze features plus:
Traffic Analysis
- Traffic Volume Estimates: Monthly visitor counts and traffic trends
- Traffic Sources: Where their visitors come from (organic, paid, social, referral, direct)
- Geographic Distribution: Top countries and regions for their traffic
- Traffic Quality Metrics: Bounce rate, pages per session, average session duration
- Top Pages: Which pages drive the most traffic and engagement
- Traffic Trends: Growth patterns and seasonal fluctuations
Customer Reviews & Sentiment Analysis
- Review Aggregation: Reviews from G2, Capterra, Trustpilot, Google, and other platforms
- Sentiment Scoring: Overall positive, neutral, and negative sentiment breakdown
- Common Praise Points: What customers consistently love about them
- Common Complaints: Pain points and frustrations customers mention
- Feature Requests: What customers are asking for that they don't have
- Competitive Mentions: When customers compare them to other solutions
Complete SEO Analysis
- Full Metadata Audit: Title tags, meta descriptions, header tags (H1-H6) across all pages
- Keyword Rankings: Top keywords they rank for and their positions
- Backlink Profile: Number of backlinks, referring domains, and link quality
- Domain Authority Metrics: SEO strength indicators and competitive positioning
- On-Page Optimization: Internal linking, image alt text, URL structure
- Content Strategy: Blog frequency, content types, topic clusters
- Technical SEO: Site speed, mobile optimization, structured data
10 Full-Page Deep Dives
- Complete Page Analysis: In-depth breakdown of their 10 most important pages
- Conversion Elements: CTAs, forms, social proof, urgency tactics
- Messaging Analysis: Headlines, value props, benefit statements
- Design Patterns: Layout, visual hierarchy, user experience flow
- Mobile Experience: How pages adapt for mobile users
Gold Report
Everything in Silver + Strategic Intelligence$99
Includes all Silver features plus:
Growth Signals & Market Momentum
- Expansion Indicators: Signs of market expansion, new product launches, geographic growth
- Press Mentions: Recent media coverage, PR campaigns, and brand visibility
- Partnership Announcements: Strategic partnerships and integration launches
- Product Updates: New features, product releases, and roadmap signals
- Market Positioning Shifts: Changes in messaging, target audience, or value proposition
Hiring Trends & Team Expansion
- Active Job Postings: All current open positions and role types
- Hiring Velocity: How fast they're growing their team
- Department Expansion: Which teams are growing (sales, engineering, marketing, etc.)
- Strategic Priorities: What job postings reveal about their strategy
- Competitive Hiring: How they position themselves to attract talent
- Team Size Estimates: Current headcount and growth trajectory
Funding & Investors
- Funding History: All funding rounds, amounts, and dates
- Investor Profile: Who's backing them and what it means
- Total Capital Raised: Lifetime funding and current runway estimates
- Valuation Trends: Company valuation progression over time
- Financial Health Signals: Signs of profitability or funding needs
Strategic SWOT Analysis
- Strengths: What they do exceptionally well and competitive advantages
- Weaknesses: Vulnerabilities, gaps, and areas where they underperform
- Opportunities: Market openings they're positioned to exploit
- Threats: Competitive pressures and market challenges they face
- Differentiation Opportunities: Where you can outposition them
- Strategic Recommendations: Actionable insights for beating them
- Key Takeaways: Executive summary of how to win against this competitor
Unlimited URL Deep Dives
- Complete Site Analysis: In-depth breakdown of ALL key pages on their website
- Conversion Path Mapping: Full customer journey from landing to conversion
- Competitor Comparison Pages: How they position against alternatives
- Funnel Analysis: Landing pages, nurture sequences, and conversion optimization